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Marketing & Promotion

Hula halau's female dancers perform on stage
The Hawaiian Islands Brand Guidelines

Find out how the HTA and its marketing contractors are differentiating the individual Hawaiian islands by focusing on the distinct experiences and emotional aspects of each island as well as the brand elements that are common across all the islands.


Eva Parker Woods Cottage at Mauna Lani Resort at sunset. Twilight at Kalahuipuaa. Kalahuipuaa Fishponds
Digital Asset Library

Visit our Digital Library for images/photos to help you promote the Hawaiian Islands.


Group paddles canoe along Kailua-Kona coast
Calendar of Events Listing

To get your event noticed by those planning their trip to Hawaiʻi, list your event on the GoHawaii.com Calendar of Events webpage. This calendar lists events representing Hawaiʻis culture, art & music, cuisine, sports, and festivals that will attract or entice visitors to – or enhance a visitors stay while in the Hawaiian Islands.


Monk seal in thumbnail from GoHawaii Youtube channel
GoHawaii YouTube Channel

Visit the GoHawaii YouTube Channel, a valuable resource featuring Hawaiʻi marketing campaign videos that showcase the beauty, culture, and diversity of the Hawaiian Islands. These videos are excellent tools for sharing with visitors, offering travel inspiration and encouraging safe, respectful, and responsible travel.